Do You Vespa? The Eternal Vespa Love Is Blooming Again

La vita italiana

Do You Vespa? The Eternal Vespa Love Is Blooming Again

Do You Vespa?, The Eternal Vespa Love, italian culture, italian heritage, italian american, italian news, italian traditions
Vespa is 68 years old
Elena Vipera
April 16, 2014

 

Ironically, the most well-loved manufactured two-wheeled object of Italian pride takes its name from one of the most hated and petulant insects, a wasp, vespa in Italian.
 
While the new Vespa campaign aims to target people who follow their hearts, asking the question ‘Do you Vespa?’, spring has arrived and with it, after a long winter hibernation, the lifecycle of wasps has just started again too

To continue reading this story you will need to be a digital subscriber to italoamericano.com